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| The amount of the sponsorship deal between Pilsen and the DIM is COP$1.500m annually. |
At 12:30pm, in front of the media and a select group of fans and players, the President of the Deportivo Independiente Medellín soccer team, Jorge A. Osorio Ciro, officially announced the team's new two year sponsorship deal with the Pilsen brand.
In the negotiations prior to the decision, Coca-Cola and Bimbo Mexico also presented offers. The Company was awarded the sponsorship deal in a contract worth COP$1.500m annually, with automatic renewal at the end of the first year.
“A friend who has been with us throughout all our history (ever since we were champions for the first time), has returned home. We welcome this companion enthusiastically as we do all our old friends and we want this friendship to continue indefinitely. It is with great pleasure that we are able to confirm that Pilsen is now the Official Team Sponsor”, expressed the DIM President in his speech. |