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| Bavaria is part of the Business Commitment to Recycling-CEMPRE-through which the project "The value in Recycling” was launched on 13 April. Fernando Jaramillo, vice president of Corporate Affairs for Bavaria, accompanied by the recycling group. Picture: Bavaria, S. A. |
As part of Earth Day, celebrated throughout the world on April 22, Bavaria is again calling for Colombians to adopt the habit of recycling and thus contribute to reduce the impact of solid waste on our planet, as well as slow the use of natural resources in the production of new containers and packaging.
As a consequence, on 13 April the Company and eight other corporations in the manufacturing industry launched the project "The Value in Recycling" as part of the Business Commitment to Recycling (Compromiso Empresarial para el Reciclaje -CEMPRE), an initiative supported by the Ministry of the Environment, Housing and Development which seeks to reduce pollution, conserve natural resources and improve the quality of life in Colombia.
In particular, Bavaria pledged to support recycling activities both among consumers of their products as well as those of the storekeepers and the Company’s other important partners.
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